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Arena Swimwear

Mark Spitz became the first athlete to win seven gold medals at one Olympic Games in Munich in 1972. Not only that, the American swimming sensation set seven world records.

Watching poolside was Horst Dassler – son of Adidas founder Adi – and so inspired was Dassler Junior he immediately started plans to create his own swimwear company. A year later, Arena launched with an incredibly light competition swimwear collection called Skinfit. Weighing just 18 grams, it was an instant hit and the company continues to push the boundaries in swimming to this day.

From £3.99

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